Project title: In Agro Salute  |  Client: Hazi |  Date: 2012

Advertising campaign for Hazi, the Basque Government Food Standards agency.

We wanted to instil in young people a renewed understanding of the significance of agriculture in society. We designed a campaign that included a promotional video, images, a resources package, a website and social networking to drive home the message that agriculture has a wider range of practical uses than your average smartphone, challenging young people to consider where their priorities lie.
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